If you've been wondering why I have written so much about Allegiant recently for this site, it's because I have also been working on an Allegiant piece for Conde Nast Traveler's website. That story, which highlights some of the growth plans at the airline, appears online today.
From the story:
Allegiant has recorded 48 consecutive profitable quarters and last year made $87 million. But there are only so many small-town travelers dreaming of a week in Fort Lauderdale. So as Allegiant adds planes—it is picking up 10 used Airbus A319s and A320s this year—it is tweaking its model. In the past two years, Allegiant has expanded to Cincinnati, Indianapolis, New Orleans, Omaha, Pittsburgh, and Richmond.
"We are starting to expand our definition of what an 'underserved market' is," says Jessica Wheeler, Allegiant's director of marketing communications. "We are experimenting a little bit."
For more, check out the entire piece on the Conde Nast Traveler website.