How often do planes skid off runways? And other aviation links.

Do you like vintage airline posters? I may have the book for you. Photo: Via author M.C. Huhne.

Do you like vintage airline posters? I may have the book for you. Photo: Via author M.C. Huhne.

Happy Friday, everyone.

Here are the aviation stories I have been following this week, as I wait to see if major U.S. airlines will launch a European business class fare sale. 

Did you know skidding off the runway is the most frequent airliner accident? "The number of runway excursions has climbed sharply in recent years to become the primary cause of major damage to airliners around the globe, though they rank relatively low as causes of fatalities," Andy Pasztor writes in the Wall Street Journal. 

Adweek takes a look at the greatest airline print ads ever. Remember one for American Airlines Jet-Powered Electra Flagships? The Adweek story is a review of a book called, Airline Visual Identity, 1945-1975, a hardcover that costs $320.

American Airlines wants to grow in Asia. Bloomberg. 

A year after MH 370 disappeared, Malaysian Airlines is trying to repair its image. Not Easy. Time Magazine. 

U.S. airlines have cut frequent flier benefits. You know this already. But this is a new AP story.